Conference News: What I learned this week – March 22, 2019
AMR Revolutionized: New technologies, platforms and business models have dramatically changed the auto industry over the past several years. And the team behind the J.D.Power conferences has decided to change with the times. This fall, instead of hosting the Automotive Marketing Roundtable they will be introducing a new event, Auto Revolution (23 – 24 October; Las Vegas). According to the conference organizers, this multi-disciplinary event will bring together “business leaders and innovators who are rapidly advancing the global automotive industry” to discuss “the most timely, crucial topics of today including auto’s latest innovations, emerging trends, data analytics and insights, study results, and the impact on consumer expectations and quality standards.” The expected audience of 1000 will include auto engineers, business, leaders, OEM product managers, quality managers, dealers, tech innovators, auto marketers, investors, startups, data analysts and journalists. The agenda will include expert-led sessions and hands-on workshops that will focus on: Innovative Technology; Autonomous; Auto Intelligence; Electrification; Mobility; Digitization; Digital Retailing; Connected Vehicle; Ride Sharing; Global Automotive Markets; Data and Analytics; Disruptive Marketing Trends.
European Holiday: Two conference organizations are planning to take a break from their US events to focus on activity in Europe. The Consumer Technology Association (CTA) is taking a break from Innovate Celebrate in 2019 to focus more on its Unveiled series in Europe. DLD will not host the DLD conference in New York City this year but will continue to host gatherings in other ‘hot spots’ around the world. No word yet on whether these US events will return in 2020.
Speaking Opportunity: Mobile World Congress Los Angeles is back this fall, once again aiming to be the premier mobile ecosystem event this side of the Atlantic (or Pacific, depending on where you are based). Want to speak at the 22- 24 October event? First, consider which of the four key conference program themes – 5G, IoT, Disruptive Innovation, and Immersive Content – is the best match for your topic idea. Not quite sure how to categorize your idea? This blog post is a great window into how the GSMA defines these topics and evaluates proposals. Remember to submit via the online form before May 1 deadline.
Lunchtime Learning: Last year Fortune added Reinvent to its lineup of Brainstorm events. The focus was on digital transformation and speakers included the likes of Peggy Johnson, Executive Vice President, Business Development, Microsoft; Tom Wilson, Chairman, President and CEO, Allstate; Stewart Butterfield, Co-founder and CEO, Slack and Connor Schell, Executive Vice President, Content, ESPN. Although the conference will not take place again in 2019, you can still watch last year’s sessions and apply the best practices shared on stage to your own organization.
Coming Up Next Week: Those in identity, trust, and the data economy who want to stay in the KNOW head to Aria in Las Vegas this week for the latest in topics like biometrics, blockchain, and authentication. Down the road, at The Venetian, the Adobe Summit (24-28 March) expects a crowd of over 12,000 digital marketing and customer engagement professionals at this annual user and community conference. MIT Technology Review hosts another EmTech Digital program, this one centering on the commercialization of AI technologies. EmTech Digital kicks off 25 March in San Francisco. At Frost & Sullivan’s New Product Innovation and Development: Executive MindXchange (25-28 March; La Jolla), about 150 senior executives in product development, innovation and engineering join forces for three days of actionable content from panels and interactive roundtables. And on 28 March in Santa Clara, Zinnov’s Confluence offers participants advice from experts on how to build platform-centric business cases, improve technology infrastructure, and otherwise capitalize on digital transformation trends.