Conference News: Gamification and Serious Play Events; A Real Chat with an AI Conference
New for Nurses: When ViVE 2024 brings thousands of digital health executives to LA next week (25-28 February), they will introduce a new component of the agenda. Nurses @ ViVE will highlight “the essential contributions of nurses in advancing healthcare delivery” and showcase “how nurses can drive organizational change and enhance patient care.” Topics will include ensuring continuity and quality in patient care, embracing technological advancements, and fostering nurse-led innovation to address prevalent challenges and improve care delivery mechanisms.
Don’t Hate the Player or the Game: Worldwide Business Research (WBR) will host a new event in April, aiming to “reshape the future of digital customer engagement within the online gaming sector.” iGX will take place on April 18-19, 2024 in Geneva, Switzerland and bring together Heads of Digital Marketing, Acquisition and Retention. This year’s agenda will cover topics such as strategies for customization across desktop, mobile, and app platforms to attract gaming enthusiasts; How to utilize Artificial Intelligence (AI) and Machine Learning (ML) to develop personalized marketing campaigns for individuals; and What are the regulatory requirements shaping the gaming industry?
Speaking Opportunity: Speaking of players, the team producing this year’s Serious Play Conference (12-14 August; Toronto) is seeking presenter ideas now through 15 April. Created to explore the “the transformative power of games, play, and learning,” Serious Play features diverse voices who are working in the education and training spaces. Sessions cover a wide range of play-based best practices from kindergarten, VR simulations for healthcare training, kiosk games about water tables, a museum AR experience, and role-play for corporate training. While the CFP is open until 15 April, it’s best to submit early since speakers are invited on a rolling basis – up to 90% of the agenda is set months in advance.
Conference Manager Q&A: Ruby Goodall, Senior Conference Producer, Kisaco Research which produces the AI Hardware & Edge AI Summit Series which will host a European edition in London from 18 – 19 June 2024. We caught up with Ruby to find out what excites her about the next event and what her team is doing differently this year.
Speaker Strategies: Are you doing anything differently in 2024?
2024 marks many significant developments for the AI Hardware & Edge AI Summit Series, most notably we’re launching our first European iteration of the summit! After 7 years in Silicon Valley with some of the field’s leading AI luminaries discussing all things related to AI infrastructure, we’ve decided to take the show ‘on the road’ and bring the expertise of Silicon Valley to Europe’s doorstep, whilst also highlighting Eurocentric AI issues and industries too.
Speaker Strategies: How did you decide where to host the event?
We’re seeing an ever-growing presence in our audience of enterprise end users, particularly from the manufacturing, automotive, and financial industries, all of which have a strong base in Europe. Many of our leading speakers are based in London, with regional hubs based there also. And our conference team also operates out of London so we’re excited to host the event in our founding city for the first time!
Speaker Strategies: What are the main themes you are focusing on this year?
Efficiency – both in terms of cost and energy – is the big challenge dominating the AI landscape and is the key theme on our agenda. We’re excited to hear from all areas of the industry on how they are tackling these efficiency challenges through use cases, new technologies, and alternative architectures. Our enterprise attendees want to discuss real world examples and lessons learned and share their challenges with peers across the industry.
Coming Up Next Week: A collaboration between CHIME and the HLTH group, ViVe gets underway 25 February in Los Angeles, providing a “curated event experience for digital health decision makers focusing on the business of healthcare.” Mobile World Congress/MWC Barcelona hails itself as the world’s largest and most influential connectivity event, held this year 26-29 February. Mindful of the Catalonia region’s current drought, the MWC team has devised a multi-layered plan to mitigate the event’s impact on the local environment. Web Summit Qatar runs 26-29 February at the Doha Exhibition and Convention Center, offering its brand of tech company heads and innovating founders in this important Middle East country. eTail West celebrates 25 years of retail and ecommerce best practices when it’s held 26-29 February in Palm Springs, CA. For digital marketers seeking immersive training and networking, Digital Summits kicks off its 2024 series in Florida from 26-27 February, moving to Orlando for the first time after past events in Miami and Tampa. Finally, the Venture Beat AI Impact Tour’s next stop is at Microsoft’s NYC offices, held on the 29th (taking advantage of February’s bonus leap day!) and focusing on how to balance risks & rewards of AI applications.